Adobe owns the graphics and design markets. Drives, disk burners, art tablets, printers, scanners and more - the replacement costs are non-trivial. They also like to stick with older architecture in order to avoid the need to upgrade their peripheral devices. Many creative users prefer to purchase second-hand Macs. The heartland of the Mac lies in the creative industries, and creative professionals want to get as much working life from their computers as they can get. There's a preconception that Mac users have deep pockets, but that's just an ignorant prejudice. The company had also worked hard to ensure these beautifully designed computers were built to last. They know there's life in these Macs, Apple had worked very hard to make these machines as high performing as possible. Bargain-conscious Mac users know pre-Intel systems are available for a song on eBay and elsewhere.
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